APA Style

lovelock, christopher wirtz, jochen keh, hean tat. (2002). SERVICE MARKETING IN ASIA MANAGING PEOPLE, TECHNOLOGY AND STRATEGY . : .

Chicago Style

lovelock, christopher wirtz, jochen keh, hean tat. SERVICE MARKETING IN ASIA MANAGING PEOPLE, TECHNOLOGY AND STRATEGY. : , 2002. Text.

MLA Style

lovelock, christopher wirtz, jochen keh, hean tat. SERVICE MARKETING IN ASIA MANAGING PEOPLE, TECHNOLOGY AND STRATEGY. : , 2002. Text.

Turabian Style

lovelock, christopher wirtz, jochen keh, hean tat. SERVICE MARKETING IN ASIA MANAGING PEOPLE, TECHNOLOGY AND STRATEGY. : , 2002. Print.